Amanda Staveley has been speaking at the Financial Times’ Business of Football summit today and has confirmed that Newcastle United will be the subject of an Amazon documentary.
There’s always been a feeling since the takeover went through that Newcastle could be next Premier League club on the list for Amazon to follow as part of their ‘All or Nothing‘ series. The documentaries follow a sports club for a season showing all the behind-the-scenes goings on.
So far Manchester City, Tottenham and Arsenal have represented the Premier League for the streaming service, alongside documentaries in the world of NFL, Rugby and Ice Hockey.
However, Amanda Staveley told the Business of Football summit attendees that the Newcastle documentary will be different, reported via The Athletic: “There is a film crew who are making a documentary for Amazon about the behind-the-scenes work that we’re doing at Newcastle,” Staveley said at the event in London.
“They’re not focusing on it as an All Or Nothing, they’re more focusing on the commercial side. With FFP rules as tight as they are, we really do need to do everything we can to grow our revenue and grow our finances.”
It’s hoped that the exposure gained by the series will help to grow revenue for the club and therefore ease the burden placed on Newcastle’s finances by Financial Fair Play (FFP) along with the multi-club model also discussed by Staveley at the summit.
Newcastle have already cornered the market in Saudi Arabia since the takeover which will definitely help to expand revenue streams through merchandise sales, but to compete at the highest level, Newcastle have some catching up to do.
The Deloitte money list saw Newcastle back in the top 20 this year, but with £188.2m turnover compared to chart toppers, Manchester City‘s £648m the gap is significant so it’s no surprise that Staveley and PIF are exploring every avenue to increase income.